Ideas/ Designs
QR Codes
QR Codes
QR codes are abbreviations for Quick Response Codes.
They are two dimensional barcodes that link directly to information and data.
They can be scanned with smart phones - 91% of adults own/use a mobile phone
and 27% of adults are smart phone users (with 59% getting it in the last year)1. QR codes are very popular in Japan and the Middle East
and it is creeping in to our own society. They are used mostly for marketing
and advertising and we believe that this can be applied to compliment the Zoo
and its heritage. QR codes can be scanned on smart phones providing that the
phone has a QR app that allows you to scan it. Most of these are free from the
online app stores. 2
1.http://www.byoideas.com/2012/05/25/how-many-people-have-smartphones-uk/
2.http://www.whatisaqrcode.co.uk/